The journey of a magazine spread

So there it is. The finished spread. To be honest, I’m pretty proud of it. If anyone reading this is a harsh critic wondering why I would be proud of that it might help to see my first draft.

Ew right? Obviously a lot of changes were made so I’m gonna go through one at a time and explain exactly how this project evolved.

Audience

First lets talk about who this design is for. The article I picked was from The Scroll which is the school news paper for BYU Idaho. Therefore I thought of my audience in a very general sense as the whole BYUI student body. The only problem with that is the huge range of people that encompasses. I decided in order to appeal to all I needed a more neutral color palette. Earthy tones seemed appropriate to me since the article discussed construction taking place on campus. They also worked well with the grey storm clouds on my title page.

Typography

I’m a sucker for a sans serif font. They always have just looked cleaner and easier on the eye to me. That’s why on my revisions I decided to bring some unity by making the title and the article the same font. I saved my serif font for my pull quote and article headings.

Photography

The photograph on my title page was honestly mostly luck. I was in a building on campus one gloomy day and saw that view out a window. I decided to snap a photo and ended  up with a beautiful landscape of campus that I later realized would work perfectly with the article I’d chosen for this project. I tried to use the rule of thirds to make the photo more interesting by keeping both buildings off to the side. The sign was a picture I took specifically for this project. When I took it I thought I might use leading lines from the side of the sign to line up with my text but the project required a word wrap which made accomplishing that difficult.

Color

I briefly mentioned my color choices earlier but wanted to explain a little more in depth the changes from draft to final. In the draft I had simply made all three pages have their own background colors but I wanted a little more unity. I decided that the triangles of color I put in the final make the two pages work together a lot better. I also decided to use some color to make my title a little more contrasting.

 

So like everything in life there’s still more I could improve. I met the requirements in a way that really satisfies me and is a huge improvement over my draft, though. So at the end of the day I’m proud of what I made.

 

Original Photographs

All photographs were taken by Evan Peterson in the Spring 2017 semester at BYUI

3 Rules of Photography Composition

Introduction

There are many different rules that a photographer can follow to make sure the images they capture are as interesting as possible. There are even more ways to break those rules to make images interesting. Let’s temporarily disregard most of those and focus today on three of the most basic.

Rule of Thirds

(Photo by Zach Sutton https://zsuttonphoto.com/male-headshots/)

The rule of thirds says that if we were to put an imaginary grid over a photo the point of interest of that photo should fall on one of four main intersections.

For example when we put the grid over this head shot we can see that this man’s eye falls perfectly under the intersection. This photographer has employed the rule of thirds to make his subject more interesting rather than just putting the subject in the middle.

Here is a photo I took of one of my action figures in a similar style. I tried to line it up so that the eye of mine falls under that same grid line.

Leading Lines

(Photo taken from http://www.worldtravelingmilitaryfamily.com/photography-leading-lines/)

Leading lines is a concept that says that you should use naturally occurring lines in the world around you to guide a viewers eye in a photo. This is generally used to highlight a point of interest.

Like we see in this photo. The young girl on the tracks is brought into focus because the tracks themselves form two lines that seem to “point” directly at her.

Again I took my trusty action figure on an adventure to recreate this photo and this concept. The tracks form two lines leading straight to my action figures head. Two places my photo falls short is by making the side of the photo too busy by having a building there and by breaking our next rule…

Depth of Field

Depth of field is one of my personal favorite photographic tools. To simplify the concept depth of field uses the “focus” feature on most modern cameras. It’s the idea that one object in a photo is clearly visible while the other items in the photo are blurry.

In this example we see a young man standing in the road. He is in clear focus. So much so that we can see the wrinkles on his jeans. The lights and buildings on the street, however, form colorless blobs in the background.

My modest phone camera couldn’t achieve quite as extreme of a focus contrast but the action figure in the foreground is definitely much more clear than the blurry jeep in the background.

Conclusion

By using the rule of thirds, leading lines, and depth of field one can easily create more visually interesting photos than before. Place your subject carefully, examine the world around you, and focus.